Launch Kit · $19
Launch your first AI-assisted business in 30 days.
Start Day 1 today.
Get the kit for $19A $19 kit with a copy-paste AI coach that interviews you, helps you pick an idea, and walks you through 30 days of plain, practical steps: from idea to brand, accounts, website, newsletter, your first offer and launch day. Works with ChatGPT, Claude, Grok or Gemini.
Founding price $19 until Nov 15, then $27
14-day refund
Who it's for
- Starting from zeroYou want to launch your first digital product with AI as your helper, and don't know where to begin.
- Curious, not hypedYou're curious about AI but want a real plan, not hype.
- Short on time and budgetYou have about an hour or two a day and a small budget.
What you get
The Launch Coach.
One master prompt that interviews you one question at a time and tracks which day you're on.
A 30-day plan.
Each day has a goal, simple steps, a copy-paste prompt and a done checklist.
Idea to launch.
Validate an idea, pick a niche, build a brand, and set up your accounts and tools.
Website and newsletter.
A simple site, a newsletter with a welcome email, and a content calendar.
Your AI team.
Seven copy-paste role prompts for specialist helpers, with you in charge.
Getting paid.
Design a first offer, set up a payment link, and write an honest sales page.
Launch week and review.
A 7-day launch plan and an honest Day 30 review.
Prompts and trackers.
20+ extra prompts, checklists, a 30-day tracker and a budget tracker.
A real example.
How we set up Found Motive, shared honestly with no made-up results.
See inside
Day-by-day plan 
Copy-paste prompts 
Launch checklists
A peek inside
Real pages from the kit. The prompts on these pages are blurred, because they're part of what you're buying.
Cover 
Day 1: goal, steps, prompt, checklist 
The Launch Coach prompt 
The prompt library
Your coach asks. You answer.
Paste the Launch Coach prompt into the AI chat you already use. It takes you through the plan one question at a time and keeps track of which day you're on.
The conversation here is an example we wrote to show the style. Real chats vary, and no results are promised.
Bonus inside the kit
Already run a business? Level it up with AI.
The kit includes copy-paste prompts for these trades.
- House cleaners
- Hair, barber, nail and lash pros
- Home bakers
- Dog groomers
- Handyman and contractors
- Makers and Etsy sellers
- Family restaurants and shops
- Lawn care
Plain-English prompts you fill in with your own prices and details. You review everything before it goes out.
Your 30-day roadmap
Built from how Found Motive runs
The kit isn't theory. It's the process we followed to set up Found Motive, with boxes marked "Found Motive example" that show what we built and decided. We don't share revenue numbers in the kit, and nothing in those boxes means you'll get any particular result.
- Found Motive is a site and newsletter about AI playbooks, skills and tool comparisons. Every fact is dated and sourced.
- The site is built with AI helpers and human judgment, and a person approves anything that goes public, costs money or signs us up for something.
- The kit follows the same rules: no fake numbers, no fake testimonials, no income promises.
See how we work and our playbooks.
$19, or work it out alone
Doing it alone
- Piece together advice from many places, and decide for yourself what order to do things in.
- Compare tools and plans without a checklist for what you actually need.
- Work out what to do next every time you open your laptop.
- Find the gaps in your idea as you go.
With the kit, $19
- One plan, day by day, from idea to launch week.
- A coach prompt that asks one question at a time and remembers which day you're on.
- Copy-paste prompts, checklists and a tracker for every step.
- A 20-minute minimum version of each day for busy days.
The kit costs $19 (founding price $19 until Nov 15, then $27). Your own costs for tools, a domain and so on are separate: many steps use free plans, and the kit includes a budget tracker.
FAQ
What exactly do I get?
A single downloadable PDF with the Launch Coach prompt, the 30-day plan, seven AI team role prompts, a prompt library, checklists and a tracker, plus a bonus Main Street Playbook of prompts for people who already run a business.
Why not just ask ChatGPT?
You can, but you still have to know what to ask and in what order. The kit gives you the 30-day plan plus the exact copy-paste prompts for your trade, so you're not starting from a blank chat box.
Which AI tool do I need?
Any major AI chat tool: ChatGPT, Claude, Grok or Gemini. A free plan can get you started; paid plans may handle longer conversations better. Check each tool's current plans.
Do I need to know how to code or design?
No. The website steps use no-code builders, and the design steps use Canva templates.
How much will the tools cost?
Many steps use free plans. Expect to pay for a domain (often around $10-$20 a year), and optionally for business email or paid tool plans. The kit includes a budget tracker, and tells you to check each tool's own pricing page because prices change.
How much money will I make?
We can't tell you, and we won't guess. Results depend on your idea, effort, skills, market and luck, and most new businesses earn little at first. The kit gives you a process, not a promise.
What if I fall behind?
Every day has a 20-minute minimum version, and the coach can pick up from your saved Progress Card whenever you come back.
Does the kit contain affiliate links?
No. It mentions tools like Canva, Buffer, beehiiv and Stripe because they're common, simple choices, and other options are fine too.
Can I get a refund?
If the kit isn't useful, email [email protected] within 14 days of purchase and we'll refund your purchase. Details: our refund policy and terms.
Will the price go up?
Yes. Founding price $19 until Nov 15, then $27. The founding price ends at 11:59 PM Central Time on Nov 15.
I bought the old Release Kit. What happens now?
Email [email protected] with your receipt and we'll send you the new kit free.
Not ready to buy? Get the free cheat sheet first.
Get the free cheat sheetStart Day 1 today.
A plan, a coach and a checklist for 30 days, for $19. Not useful? Email us within 14 days for a refund. Bought the old Release Kit? Email us with your receipt and the new kit is free.
Get the kit for $19One-time $19. Instant download. No subscription.
Results vary.
Income disclaimer: This kit is educational and does not guarantee any income, sales or results. Most new online businesses earn little or nothing at first, and your results depend on many factors outside our control. Examples about Found Motive describe what we built and decided, not typical or expected earnings. Nothing here is legal, tax or financial advice. Tools, prices and terms change; check each provider's own site. All trademarks belong to their owners.
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